ABOUT US
HISTORY
MEMBERS
NEWSLETTER
NEWS & EVENTS
MEMBERS ONLY
LINKS
MEDIA PARTNERS
CONTACT
 
2011/06/10 Graphica 2011

Under the shadow of the hostile economic environment in Greece, the graphic arts fair Graphica 2011 took place at the Metropolitan Expo Exhibition Centre in Athens. From 6 to 9 of May the fair was opened for all the professionals of the graphic arts industry. The main impression was that despite the difficult economic situation in Greece, many visitors have shown interest with satisfactory attendance.

In spite of the good results of the exhibition it would be risky to conclude that there will be the same success for the whole industry. There were different exhibitors' opinions – some of them stated to be satisfied, others not. But everyone acknowledged that the number of visitors was beyond their expectations. “..and yet people came!”, “...we didn’t expect that...!”, “...within this situation it is a miracle that the fair was organized...!” were some of the opinions.

As for the Graphica itself, its importance is huge for Greece. Certainly it is a small fair, it has organizational gaps, that’s true. But it hasn’t lost something very important: it has succeeded to bring together the printing industry and has gathered a big number of professionals by informing the visitors about the latest developments in printing technology, machinery and consumables.

New products have been presented, mostly for digital printing. Even one offset press was exhibited also, as well as some small machinery for finishing which attracted the attention of the visitors. The presence of students from the graphic arts schools and universities have given colour and hope for the future of the industry and a strong image of young generation attendance at the show.

Finally the main impression that counts is that of the professionals. They will strongly support the industry for the future years. Having established itself as a unique and strictly professional event, Graphica has a very big potential to grow in the next years.


Nikolas Raftopoulos
Typographia Magazine, Greece

© GRAPHICA EXPO © GRAPHICA EXPO